Services

What do we do?

GTM Engineering / Strategy

We define your ICP segments, messaging angles, and campaign strategies to grow your pipeline

Custom outbound workflows to orchestrate cold, warm, and evergreen campaigns

Detailed performance reports and analytics, weekly or on demand

Tech Leader
  • Data Sources
  • Competitive Advantage
  • Campaigns
Tech Leader
  • Pain Points
  • Solutions
  • New Campaign
Content Creator
  • Qualification Criteria
  • Campaign Strategies
  • Campaigns
C-Suite >$1M MRR
  • Tone
  • Copy Frameworks
  • New Campaign
Dir. Cloud Security
  • Signals
  • Personalization
  • Campaigns
Tech Leader
  • Pain Points
  • Solutions
  • Campaigns
Tech Leader
  • Pain Points
  • Solutions
  • Campaigns

Features

What do you get?

Automatic calendar booking

In-the-loop GTM strategy

Client Portal

Results-based pricing

REVOPS

What about RevOps?

  • Browse from a templated library of proven RevOps workflows
  • Request custom integration and workflows with your tech stack & CRM
  • Review full process and requirements before deployment

PROCESS

How do we do it?

Campaign Strategy

We split your ICP into segments, sharpen the offer for each, and match them to the buying signals worth acting on. Then we build campaigns around the strongest combinations.

Copywriting

Each prospect is qualified against your structured ICP segments. Those who pass are written unique messages in a custom framework language that distinguishes locked text, deterministic values and formulas, and AI-written strings based on live research.

Sending

We will set up enterprise-grade infrastructure, manage deliverability, and scale volume with you once we find your best-performing messaging.

Manage Leads

Get notified when a new lead responds positively within <5 mins, with new leads synced with your CRM, along with AI generated responses referencing business context and calendar times.

FAQ

Frequently asked questions

01 Is there a minimum contract term?

Yes, three months from your first payment, which covers the setup and your first campaigns. You can leave inside it, but the base for the months remaining is billed on your final invoice. After that it's month to month, and either side can end it at the end of a billing period with 14 days' notice.

02 Do you offer cold-calling?

No, we don't offer cold-calling as a service.

We try to accommodate for teams who do their own cold-calling as best as possible through our full CRM integration, and can offer verified phone numbers for leads who respond with interest at your request.

03 Do you provide phone numbers?

Yes, we can enrich phone numbers for leads who respond with interest at your request, free of charge.

While we can also enrich phone numbers for all leads we reach out to at your request, this is strongly advised against due to the extreme provider-cost of acquiring accurate phone numbers in comparison to valid emails; this would not be free of charge.

04 Can you guarantee results?

No, we don't promise any minimum amount of results. We price so that we only do well when you do: your monthly base covers the sending, data, and other costs, and most of what we earn comes from a set price per interested lead, so a quiet month is a smaller bill. Billable leads are also capped each month at a tenth of your daily volume, so that overperformance doesn't end up hurting you.

05 How does pricing work?

You choose how many emails we send each day, which sets your monthly base. The more volume you commit to, the lower your rate. Each interested lead is then billed at a set price. Pricing starts from $2,000 a month at 500 emails per day, plus $48 per interested lead, and both rates fall as volume rises (1,000 emails per day is $3,475 a month and $41.70 per interested lead). There are no setup fees.

06 How do I know how much sending volume I need?

You can choose any volume between 500 and 10,000 emails per day, but we strongly recommend getting a TAM estimate first (we'll do one for free before you sign). It gives you a sensible ceiling: the volume that reaches each qualified prospect with one sequence at most every 90 days. Past that, there aren't enough new prospects to fill your sending. Roughly 30,000 qualified prospects are needed for every 1,000 emails per day.

07 Will our sending volume stay consistent?

Behind the scenes we continuously keep about 2.5 times the sending capacity your plan needs, so underperforming domains are swapped out without your sending dropping.

08 How will I review the GTM strategy / campaign process?

Each new campaign will have sample contacts, campaign strategy and sample copywriting reviewed by you prior to commencing.

You can also opt to auto-approve all campaigns.

Campaigns will be linked to your ICP segments (called "Profiles" in the portal) which you can review at any time.

These ICP segments help categorise and define specific angles and criteria collaboratively, and will inform copywriting, campaign strategies, and qualification / TAM mapping.

09 Can you do LinkedIn Outreach only?

No, LinkedIn seats are added on top of an email plan, and are priced according to the email plan. Each seat adds $250 per month at 500 emails per day, $190 at 1,000 emails per day and so on. LinkedIn seats can only run on accounts which you provide (we don't use fake or impersonated accounts).

10 When will outreach begin?

From the day you sign with us there's a minimum of three weeks before we're able to start your first campaigns. This is because the new domains we purchase need time to build reputation, else nearly all of our initial outreach would fall into spam.

11 What counts as a lead?

We use our own AI sentiment-analysis to classify all incoming replies, meaning an "Interested Lead" is any lead that falls into generally showing interest in your offer through their email reply.

You will however have the ability to dispute any leads which have been categorised unreasonably.

ALTERNATIVES

Compare your options

Other Agencies
Junoleads
In-house
Cost
$6k+ with setup fees, no set volume
From $2,000/mo + $48 per interested lead, no setup fees
$3k+ in new tech + $5k to an employee
Infrastructure
Low-quality inbox resellers, no backups
Enterprise-grade infrastructure at 2.5× your volume
Unclear of best deliverability practices, will likely fail
Analytics
No clear analytics or performance indicators
Weekly reports and real-time analytics through client portal
Manually interpret analytics from fragmented tools
Integration
Manually add their leads to your CRM
Automatic CRM sync, custom webhooks
Manual integration setup
Response Management
Notifications only, manually book meetings from within sequencer
Automatic responses and/or drafts + calendar booking
Manually manage all replies, including opt-outs
GTM Strategy
Black-box campaigns lacking understanding of your product
In-the-loop GTM strategy as much or as little as you want
Lacks targeting, copywriting or technical expertise
Results
5 leads/mo or your money back, but pay full price on 6
Pay per interested lead, capped monthly
No guaranteed results at all

Book
a Call

Rather cut to the chase? Request a proposal